What you wish to gain from an argument is known as your personal goals. However, your audience has goals too. Therefore, it is very important to ask yourself, "what is the issue of this moment that is starting this argument?" Any issue that it could possibly be will fall into one of these categories: blame, values, or choices. Blame is a category that focuses on past events such as, "she STOLE my purse", or, "I NEEDED help and you WEREN'T there". Values are a category that focuses on present events such as, "Should abortion be legal". Choices are a category that focuses on future events such as, "WHEN can I have my car back". Knowing the issue at hand and what tense it is in can give you a key advantage in winning the argument and knowing how to confront the problem.
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